STYLE INSIDER: NATALIE SALMON

Natalie Salmon is Harper’s Bazaar’s Social Media Editor and founder of website themodems.com – a hub for her latest discoveries and recommendations in the world of technology. We caught up with Natalie to talk lockdown dressing, must-have apps and the joys of online shopping.

Whose personal style inspires you?

I have so many vintage references I keep looking back to which totally influence my style; Lee Radziwill, Marchesa Luisa Casati, and Bianca Jagger among them. I also love current French style icons, Caroline de Maigret and Carine Roitfeld.

How are you spending your extra free time around the house?

I did a calligraphy course a couple of years ago and have really gotten back into it, I thought it would be a totally useless skill but there is something quite soothing about it. I bought a book called Calm Calligraphy and practice from that whenever I have a break from work.

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The one gadget you can’t live without?

My Series 5 Apple watch

Home workout of choice?

The 7 Minute Workout app and online Bodyism classes.

Favourite shopping app?

I was devastated when Polyvore shut down as that was my favourite. I love the Etsy app for finding unique and vintage items.

Favourite way of staying in touch with friends and family?

Houseparty app


Apps just for fun?

I would recommend trying Drest, a mobile fashion game where you get to play virtual stylist and Pret-a-Template, an app you can use to draw fashion sketches.

Do you have TikTok and should we all get it?

I have TikTok, I don’t post any videos but yes, I secretly love it, it’s so entertaining to scroll through other people’